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Oliver Buchannon
Lucy McLaughlin

Co-Founder and CEO of Spiral, creating email newsletters for visionary leaders.

Austin's AI Wild West

Mar 6, 2026

•

6 min read

Austin's AI Wild West

Tech Stacks & Takeaways from the New Media Summit

Lucy McLaughlin
Lucy McLaughlin
Mexico's Cartel Shakedown Deepfakes

Feb 24, 2026

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7 min read

Mexico's Cartel Shakedown Deepfakes

What's real and what's fake when news goes viral

Lucy McLaughlin
Lucy McLaughlin
When AI gives pre-pandemic vibes

Feb 17, 2026

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6 min read

When AI gives pre-pandemic vibes

Let's break down the gloom-and-doom hype

Lucy McLaughlin
Lucy McLaughlin
Storytelling wins the Super Bowl

Feb 10, 2026

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6 min read

Storytelling wins the Super Bowl

Bad Bunny highlights why Tech is pursuing storytellers

Lucy McLaughlin
Lucy McLaughlin
Before you add another AI tool, do this

Feb 3, 2026

•

7 min read

Before you add another AI tool, do this

More AI isn't the solution

Lucy McLaughlin
Lucy McLaughlin
When data becomes dangerous

Jan 27, 2026

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6 min read

When data becomes dangerous

This week, I'm hyperfixed on preserving First Admendment rights

Lucy McLaughlin
Lucy McLaughlin
The AI revolution will be monetized

Jan 20, 2026

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6 min read

The AI revolution will be monetized

ChatGPT backtracks on ads & what that means for user data

Lucy McLaughlin
Lucy McLaughlin
2026 belongs to newsletters 📢

Jan 13, 2026

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7 min read

2026 belongs to newsletters 📢

Why more brands are banking on newsletters for growth

Lucy McLaughlin
Lucy McLaughlin
The ‘AI-pilled’ effect

Jan 6, 2026

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6 min read

The ‘AI-pilled’ effect

What's hype and what's the reality of AI?

Lucy McLaughlin
Lucy McLaughlin

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